The Trust, in association with Indext -C, Department of Cottage Industries, Ministry of Industries, Government of Gujarat, has created a highway shopping and food plaza called "JALARAM HIGHWAY HAAT" beside the temple complex. Artisans and craftsmen will be invited from all over the country to demonstrate their skills and dexterity as well as display and sell their wares. This project is one of a kind and will be a pioneering venture. Highway travelers will now have a wonderful place to stop by, shop and experience erstwhile craftsmanship.